Ice Bucket challenge is just like Truth or Dare. You either drop ice on yourself or donate $100 to ALS Association. Then, you challenge others and they have the same choices to take within the next 24 hours.
Lately, it was resticted to people only but now, with Samsung showering Galaxy S5 with icy water, I think something new is cooking. Well, let's see what comes up.



The video is nothing flashy – Galaxy S5 presents itself, talking with its S Voice, then a stream of icy water spills over it from off-screen. The phone notes that it's freezing (ha-ha) and nominates three of its flagship rivals – the iPhone 5S, HTC One (M8), and the Nokia Lumia 930. The video kinda mocks iPhone 5S, HTC One and Nokia Lumia 930 because they can't survive in water while Galaxy S5 is water-resistant. Well, don't be surprised, that's not the first time Samsung has mimicked Apple ( Macworld - 9 ads of Samsung mocking Apple ).